









💄 Shine bright, feel light — the gloss that gets you noticed.
Tower 28 ShineOn Milky Lip Jelly in Cashew is a non-sticky, hydrating vegan lip gloss featuring a milky rosy brown tint. Enriched with five botanical oils, it delivers lasting moisture while being clean, cruelty-free, and safe for sensitive skin. Available in 12 universally flattering shades, it blends the shine of a gloss with the comfort of a balm for everyday wear.














| ASIN | B09YG6F3VR |
| Age Range Description | Adult |
| Best Sellers Rank | #4,316 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #22 in Lip Gloss |
| Brand Name | Tower 28 |
| Color | CASHEW |
| Container Type | Tube |
| Coverage | Sheer |
| Customer Reviews | 4.6 out of 5 stars 1,335 Reviews |
| Finish Types | Glossy |
| Item Weight | 0.03 Kilograms |
| Lip Color Type | Lip Gloss |
| Lip Color Undertone | Warm |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Product Benefits | Shine |
| Skin Tone | All |
| Skin Type | Sensitive |
| Special Ingredients | Apricot and Raspberry Seed Oil |
| Specialty | Cruelty Free |
| Target Audience | Unisex-Adults |
| UPC | 850003234229 |
P**E
The shine is gorgeous!
If you're looking for a lip product that delivers both beautiful shine and nourishing hydration, this is it. First and foremost, the coconut flavor is heavenly. It's a subtle, sweet, and authentic coconut scent that is not overpowering, making it perfect for everyday wear. The "milky" aspect of this lip jelly is what sets it apart. It provides a soft, creamy, and comfortable texture that glides on smoothly and feels incredibly soothing. It's not sticky or greasy, which is the most important part. This lip jelly is also packed with nourishing ingredients that keep your lips hydrated and soft. It's a perfect blend of skincare and makeup, and the delightful coconut flavor is the cherry on top. Highly recommended!
M**A
Lush pink gloss!
Love the color Coconut. It is a non-sticky, ultra-glossy, gorgeous wash of milky pink. My lips feel so hydrated and plush. I’m ordering more colors right away!
C**T
Great shade and texture, no longevity but still nice
SOOOO GOOD. The Sesame shade is literally perfect. Texture is so nice. It doesn’t stay on that long but it’s fun to reapply!
A**R
Pretty, lightweight and creamy
This lip jelly gloss is lightweight and pretty on the lips. I’m not a fan of the scent and wish it was just fragrance free. It has some coverage but when I use this with a dark lip liner i still use a lipstick to fill in the rest of the lips. The pistachio colour is a nice everyday pink that would suit almost any skin tone. I think it looks more warm tone to me so keep this in mind. But I still wear it and I prefer cool tones. Quality is good and so is the price. I included the rating from the Yuka app if that interests you.
E**E
Lovely and fun
The color is great, goes on smoothly. I haven't worn it out yet, but I will soon.
J**R
Hits different than other thick and sticky glosses!
Tried this at Sephora for the first time when I got a makeover there, this lipgloss is phenomenal actually the best one I’ve ever used. The only thing I wish it had was the plumping effect. I will say it’s more like oily which I like it’s not sticky. Which when I was using, it was wondering aren’t all lip glosses sticky? No they’re not this one is definitely different. I’m glad my make up artist tried it on me because I’ve bought it three times since then from Sephora and Amazon! It doesn’t get stuck in your hair all the time you know when the wind blows and then your hair touches your lip and then it’s all sticking and it’s everywhere. This one definitely hits different. I love it not too thick. but I’m very nice glass finish works well with lip liner, but make sure you don’t dip it back in the tube or you will turn the whole tub tube that lip liner color. That’s the only mistake I made with the first one.
N**N
Pretty color!
Really nice lipgloss. Nice color. Goes on smooth. Last a long time.
A**N
Lip Oil Fiend
If you’re here, you’re lucky because I am a lip gloss fanatic and I have tried so many oils to help you decipher some of the best formulas. Of the affordable lip oils, these are my favorites to use (from least to most): Nyx Fat Lip Oil (polar peppermint): Not terribly sticky, but I don’t love to reapply this one for some reason. The formula just isn’t my favorite. It offers a tingly sensation on the lips, but doesn’t give me that minty fresh feeling when I inhale like I’ve experienced with other peppermint lip balms — the mint just kind of “sits” there and tingles on the lips if that makes sense.. I guess it’s better than the C.O. Bungalow peppermint gloss because it doesn’t leave this white residue the way that that one does when reapplying. But I don’t notice any plumping and I don’t love the sheer blue pigment, so it’s on the bottom of my faves. I’d still be curious to try out their clear one. Nyx Butter Gloss (clear): The first near “lip oil” I tried because I hated the tackiness of traditional lip glosses. I don’t have many quarrels with this other than I’ve now tried smoother, non-tacky oils which I prefer because they are more slippery and hardly sticky. This formula gets grainy depending on the weather. It contains a lot of product for the price point, which is wonderful if you’re looking for an honest and affordable gloss. Gingersnap is for the baddies Tower 28 Lip jelly (sesame): This is about tied with the Nyx butter gloss for me in terms of performance. Sesame is a gorgeous everyday color and non-sticky gloss which I’m able to reapply without any white buildup on the lips. Personally, I don’t love the scent — smells like old coconut? Maybe my batch wasn’t fresh. It isn’t an overpowering smell and I can’t taste anything so it doesn’t bother me. I would say it’s mostly on par with the butter gloss texture, but maybe ever so slightly less sticky on the lips which I prefer. Con is it’s on the pricier side. Don’t be fooled by the packaging — you actually get more product in the Nyx butter gloss for way less money. Milani Lip Oil (passion fruit coconut): This lip oil is highly recommended. I like it! Again, don’t love the scent it’s like it wanted to be a pineapple coconut but it just missed the mark for me. I tried the most clear color, but I think I will be trying Coco Cacao as I read it is only a faint brown color that fades over time. It is also moisturizing on the lips and a good price point. Smackers Fruit Glaze Lip Oil (banana): I know this was probably made for children, but can we talk about this ? It is COMPLETELY non-sticky. Oh, I love the formula so much. The scent and taste ? Exact replica of a banana laffy taffy. I mean I’m obsessed! This is my go to for an every day shine. Con? Zero lasting power. Maybe 30-40 mins. However, it’s super cheap and has lasted me 3 months with regular use (+ reapplying through the day). I also wish the packaging were a bit slimmer. If you’re looking for a nighttime lip oil to swipe on before bed without sacrificing one of your fancy oils, I’d say this one’s great! Homebody Liquid Love Lip Oil (by Kali Uchis): My “higher end” lip oil. I LOVE it. The scent is of a sweet rose: divine like Kali. It’s moisturizing, lasts longer than my beloved children’s lip smacker oil. This one’s my go to clear gloss when going out with my boyfriend. I use this in situations where I need something to perform reliably through eat and drink, no residue / white buildup from reapplication, and I can kiss my boyfriend without it getting in the way. It’s pricy, but this is the one for me so far 💋
Trustpilot
2 weeks ago
2 weeks ago