RED SEALFluoride Free Toothpaste - Baking Soda - Herbal & Mineral Formula, Vegan-Friendly, Cruelty-Free, SLS and Paraben-Free, No Artificial Flavors, NATRUE Certified Natural, Dry Mouth ReliefNatrueCompact by Design (Amazon-developed Certification)

My husband is raving about this toothpaste. He has been annoyed for years, complaining about Tom's not giving him that "fresh breath clean mouth" feeling. Every time he'd brush his teeth, he would feel like his mouth and breath were not clean again within maybe half an hour's time. He kept asking me to find "fluoride free crest" because he used to feel so fresh and clean after using crest - so finally I called crest directly and found out that they do in fact make a fluoride-free toothpaste, only it's marketed under the name "burt's bees". I jumped on Amazon to order that, but came across Red Seal.. decided to give it a shot. He is SO HAPPY and subsequently, so am I. Now my choice of healthy toothpaste is no longer a source of frustration and discord.

Often times I find that more natural products are less effective. However, that is not the case with this toothpaste! This toothpaste is outstanding—freshens breath instantly, leaves teeth feeling incredibly clean, and has noticeably improved the whiteness of my smile. The flavor is pleasant without being overpowering, and it provides a lasting clean feeling throughout the day. Highly recommended for anyone seeking a top-quality oral care product.

After constant use of this it has been reversing my cavities that I don’t get refilled right away. Long story short when one of my fillings came out my dentist had a longggggg wait to get in this tooth paste cut the sensitivity! It is reversing the dark color in all.. ppl wouldn’t believe but u must brush twice a day consistently! This has been a whole year for me I will stay a customer as long as you guys don’t sell yourself out to big pharm for a payday they usually switch ingredients and mess up everything for everybody. Thank you!

I like this toothpaste and I have recently bought my second tube. It says there is no fluoride in it. It still burns my mouth though, so there is something in it that shouldn't be there.

Ever! It cleans great, has clean ingredients, and a delicious flavor that lingers for fresh breath. It is good for my sensitive teeth and sensitive mouth (allergic to SLS).They need to keep making this and I'll buy it forever!

Toothpaste is good, pleasant, mo after test. Comfortable to keep in the hands. The only complaint is too small for the price. But good !

Love it Wont use anything else now! All my prior tooth/gum pain is gone!! The baking soda version is now my fav!

Great product! It’s my new go to for toothpaste. Tube was smaller than anticipated but I like it so I continue to purchase and use it. Speedy shipping as well.