Colgate Optic White Purple Toothpaste for Teeth Whitening, Helps Remove Surface Stains and Polishes Teeth, Enamel-Safe Mint Paste, 4.2 oz

I have never tried purple tooth paste befrore and the cleaning is AMAZING. This toothpaste is not like my regular ones, after one use my teeth look so much more whiter and my mouth tastes minty but not too strong. I am inlove with this toothpaste and will continue to keep purchasing. I have sensitive gums and usually other toothpastes would cause irritation or I would wake up with stinky breath in the morning BUT NO. If you dont like bad breath in the morning this is a STEALL. My teeth feel so clean and gums feel great from using this!!

I wasn’t expecting to see a difference so quickly, but within a week, my teeth looked cleaner and felt smoother. The fresh feeling lasts a long time, and it doesn’t have an overpowering taste like some other brands. It foams up nicely and does a great job overall. Definitely a toothpaste I’ll keep using. Glad I bought this.

This works so good a and whitened my teeth and made my mouth and teeth feel really good. I really like it but only giving it four stars because of the price. it is also. Expensive in stores but I you can at least try to find coupons and sales for stores. This arrived on time and is convenient if you dont feel like shopping in stores. I did love this product and it makes your teeth shiny and sleek feeling❤️

This toothpaste works great! Whiter teeth after first use.

As you all may be aware, companies have really doubled down on “purple” toothpaste and how it makes your teeth appear significantly whiter after use. It utilizes color theory as purple and yellow are complete opposites on the color wheel. After you use this toothpaste, the whiteness is negligible after washing and it doesn’t really provide anything that makes it worth more money. Very minty though, leaves a clean feeling in your mouth and the purple does look kinda cool while in your mouth I suppose. The size is decent, lasts a while especially since it comes in three tubes which is convenient.A decent product, however I would stick to other toothpastes that contain actual whitening agents like hydrogen peroxide. 3/5 ⭐️

Makes my teeth soooo white after using, my go to toothpaste for everyday. Plus the mint taste is not as strong as many other toothpastes. Definitely buy this!!

Perfect product...works well!

This helps whiten teeth between cleanings. Like the taste, not real minty.