REDKEN Color Extend Blondage Color Depositing Purple Shampoo For Blonde Hair Neutralizes Brassy Tones In Blonde Hair With Salicylic Acid 10.1 Fl Oz, 10 fl. oz, 10.1 Fl. Oz, New Look

I bought this for my son who decided to go platinum blond -he has a good stylist - good colour product out of Italy, but WOW this worked really well in terms of shampooing without turning his short hair grey like Shwarzkopf does with purple shampoo. I have highlights now (not platinum) and am overdue - I used it and it truly brightened my highlights like they were fresh and I'm a BIG critic having been platinum at one time with very long hair. it's an excellent shampoo. Cleans the hair well and brightens blond, no brass.

This is the BEST purple shampoo you will find on the market today. My hairdresser recommended it to me. If I have any brassiness in my hair, it will take it out with one or two applications so it's very effective. It is somewhat expensive but when getting blonde highlights, it is imperative that you have something to take the brass out of it if necessary. Good moisture and scent.

a staple in our shower

Es un muy buen producto. No me maltrata el cabello y me ayuda a mantener el color de mi cabello. Lo tengo rubio y lo uso máximo 2 veces a la semana.

This shampoo is saving my hair from a super unfortunate dye job that gave my hair was an awful yellow colour for a year after it was dyed. I tried a couple visits to the salon to correct the colour, but even that didn't help! This shampoo was the only product that helped to tame the awful yellow colour. It acts like a temporary dye that tones down gross, brassy yellow hues. I was hesitant to buy it based on the price and I was kinda pissed when it arrived in such a small bottle, but I was wrong!! A little goes a LONG way and it's SUPER effective. This shampoo literally healed my hair. After using this product for just a month, I could start to see an improvement and feel like myself again with the yellow colour being controlled. I also recommend using the conditioner that goes with it. If you're suffering from a similar problem, this product will help, BUT you must follow the instructions and leave the product in your hair for at least 5 minutes after application with each wash. Please note that my 'after' photo displays results after using this product for 4 months.