HARU MATCHA - 40g Tin (1.4oz) Japanese Organic Premium Ceremonial Grade Matcha Green Tea Powder - JAS Organic Certified - Ichibancha First Harvest

- The taste has a naturally sweetness to it and is not bitter- The texture is very smooth- The color is actually a vibrant spring green- Very competitively priced at $0.67 / Gram- JAS certified organicAside from those points, this matcha tastes so good to me that I don't even want to drink it as a latte these days, I like having it by itself or with a bit of raw honey. It helps keep me focused during what would be my typical afternoon slumps. With stores charging $5-6 a cup, you're much better off making your own and with higher quality matcha. Highly recommended and I'll definitely be repurchasing.

Not a bad option I’d you’re looking for an above average matcha. It mixes nicely and doesn’t take long to get a nice texture. So far I’ve tried Encha (my #1), this, and Matchabar (a more bitterness than the others). This is an ok price point to be at I’d like to be at a little less per ounce for the amount. It’s pretty smooth with very littler bitterness. Also has a very nice earthy taste. Took a picture of the texture and color compared to Matchabar.

I've ordered many brands of matcha and this is by far my favorite one so far. You can definitely taste the quality and when it's whisked up, it tastes smooth with no bitterness at all. I've ordered this THREE times already. If you're a matcha lover and on the hunt for a new matcha, I would highly suggest this brand!

One of the better brands, will buy again

I'm a returning customer and have just received two tins - thank you! I had spent a good amount of time scouting online reviews and blogs about authentic Matcha tea. It was, thanks to a random blog of a Matcha connoisseur, that I found out about Haru Matcha. The blogger, whose name escapes me now, rated it as one of the best, with a lush peridot hue and a foamy texture. It's so good that one does not need to add anything to dilute the taste (I used to add a slice of lemon to my green and Matcha tea).It's a small tin, and may be on the pricey end, but I've paid only a tad bit less for inauthentic Matcha tea that tastes like ground grass.

Nothing wrong with this matcha, but I was a little disappointed since it was not as good as my previous matcha from Nio Teas which tasted smoother and was cheaper.UPDATE: Having sampled several other ceremonial matchas since purchasing this one, I've come to realize that this one is smooth with little to no bitterness and is a worthy purchase at its price.

I am new to matcha. I also got the whisk, whisk stand, and bowl all made in Japan. Yeah! I whisk this matcha with water heated at 185 degrees. My matcha easily comes out very frothy and stays suspended without precipitating to the bottom. The taste is very smooth and not bitter at all, and because of this, this ceremonial grade matcha should only be drank right after whisking. If you want Matcha for a flavored drink, buy culinary grade matcha. Highly recommend this matcha.

I've tried 5 different matcha's online before I got to this one. The ones that I liked were Jade Leaf, and Encha.But this one is the best I've had. It actually whisks properly unlike the rest, and had great color, and had the best taste.Also I'm picky, I love that it comes in an actual container and not one of those plastic zip bags. Only con is that it is a little expensive, but imo its worth it. This may just be the best matcha you can buy on amazon.