L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

The L’Oréal Paris EverPure set is an excellent choice for those looking to care for blonde, bleached, silver, or highlighted hair. This purple toning shampoo and conditioner duo, free of sulfates, helps neutralize brassy tones while maintaining a vibrant, even color. Its gentle formula protects the hair’s natural moisture, leaving it soft, shiny, and healthy-looking. With a 4.5 out of 5-star rating and over 32,000 reviews, it’s a highly praised product for its effectiveness, pleasant scent, and salon-quality results at home.

Both of these products are my go-to’s to maintain my platinum blonde. They smell great, don’t stain my hair purple, and are near salon quality for the price. My hair smells great all the time, and even with bleached hair I haven’t noticed much breakage. LOVE both of these!

No issues with staining skin or shower. Works ok. No issues with drying so far but only use every 1-2 weeks

Best purple shampoo I have tried. And I have tried many. I am naturally a brunette but have caramel highlights to help disguise my gray roots. I use this purple shampoo as my roots grow in to tone the highlights as they start to fade until I can get back into the salon. It helps me to be able to go longer between salon touch ups. This will always be a repeat but for me. This shampoo leaves my hair so soft and moisturized. And the scent is great too. I am allergic to some fragrances but this one doesn’t bother me.

My product arrived sealed under the lid, and there was no leakage in my experience. As for the application, I am including both a before and after picture. This is just after 2 washes with the product, and the pictures are three days apart. I stuck to the instructions and left the product in for about 5 minutes top. Safe to say this was effective at neutralizing the yellow in my hair. I will definitely be a returning customer. Only thing to note, is that it has a distinct smell, almost like Head & Shoulders… just not as overwhelming, it’s tolerable for me.

After one use the blonde in my hair is much less brassy. The product smells nice and left my hair feeling clean and bouncy.

Doesn't work that great at least my hair real fly away and frizzy.

I’m naturally a level 7 blonde and get my hair highlighted twice a year. In between appointments, when I want to refresh my color and knock out any brassiness, this shampoo and conditioner duo works perfectly. I like to use my regular shampoo first and then follow up with this one to get the best results. It leaves my hair feeling soft, never dry or brittle, and there’s no strange scent like some purple products have. Overall, this is a fantastic and affordable option for keeping blonde hair bright and toned between salon visits!