Virtue Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe

It does exactly what it says it'll do!! Such an amazing product that the first time I used this, my hair was transformed. I'm 60+ years old and the hair was looking frizzy. After this, my hair looks better than it did when I was in my 30's!! I won't use another brand again!! Thanks Jennifer Garner for promoting!!

I have been looking for a shampoo for me and my daughter’s corse, thick hair. I used to have an amazing shampoo that was discontinued last year. Since then I have tried probably 15 different brands, all disappointing. I saw this advertised by Jennifer Garner and was like yeah right it is not gonna work. I went to see the reviews which were all pretty good. I decided to try one more and much to my amazement this stuff really works. My hair is so soft before even conditioning. I need a lather which this shampoo has. I am hooked. Just bought my second bottle. My only complaint is it is a little pricey for such a small bottle. I have a lot of hair so this is an expensive habit.

I never do reviews unless the product truly made a significant change with me. This shampoo is absolutely unbelievable! Normally, after the first day, I have to wash my hair because it becomes very oily. With this shampoo I’ve been able to go three days without washing my hair while still looking super fresh. My frizz is gone, which I can’t believe! normally I always have very frizzy hair, and I have to straighten it to make you look shiny. With this product that has not been the case and I’m absolutely amazed. Healthy hair loading.

I love virtue products, although looking at the clean ingredients, they are appalling! Although with bleached hair End it been previously damaged this has been a complete lifesaver. I have been using virtue for almost 3 years with the shampoo, conditioner and conditioner, and my hair quality has transformed. I wish beauty brands had this level of results

I love Virtue and all their products. I believe in this company and what the are aiming for. This might be expensive but you use very little of product and it will last forever. Smells amazing like all their products.I don't know if it is the shampoo or not, but I think this exact product may be not the best for my hair in the long run. Maybe I should try different line. All hair types are different, but this company is definitely worth trying out.

If your hair is feeling like it’s been through heat damage, color treatments, or just general dryness—Virtue Recovery Shampoo might just be your hair’s new best friend.It lives up to the hype. It feels like you’re giving your hair a treatment every time you wash it. If your hair is dry, damaged, or dull, it’s worth the investment. Makes my hair feel smooth and shiny, not greasy.The texture is creamy but not heavy. Works well with the Virtue Hair Oil.

It smells so bad

Hair smells amazing and is super soft.