Name: Understanding Media: The Extensions of Man
SKU: 81286463
Price: 60.33 EUR
Availability: InStock
Rating: 5 (8 reviews)

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Description

🌐 Decode the future of communication with the original media manifesto!

ICONIC CONCEPTS INSIDE - Discover the origin of 'the medium is the message' and 'global village'—phrases that define our digital age.
MEDIA THEORY REIMAGINED - Explore the groundbreaking ideas that shaped modern media discourse.
RESURGENCE IN RELEVANCE - Join the wave of renewed interest sparked by evolving media landscapes and tech innovations.
CROSS DISCIPLINARY APPEAL - Perfect for professionals navigating media, politics, environment, and technology sectors.
CURATED INTRODUCTION BY LEWIS H LAPHAM - Gain fresh perspectives on McLuhan’s work through a contemporary lens.

Understanding Media: The Extensions of Man is Marshall McLuhan’s seminal 1964 work, reissued with a new introduction by Lewis H. Lapham. This edition celebrates three decades of McLuhan’s influential theories on mass media, introducing concepts like 'the global village' and 'the medium is the message' that continue to shape how we interpret communication in the digital era. Highly rated and ranked across environment, political, and tech categories, this book remains essential reading for professionals seeking to grasp the evolving media landscape.

Reviews

S**D

28.01.2022

B**N

5.02.2017

T**N

19.07.2016

J**A

19.01.2026

A**R

21.06.2025

V**V

31.03.2026

G**R

18.09.2019

A**R

23.06.2018

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