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Hands down the best pregnancy pillow and it’s not even close. I tried several types over my pregnancies and this one wins for versatility, multi functional design and high quality. It is very soft with a slight beanbag like texture but has firmness and offers great support. The shape and design means you can move it into so many shapes. It is very comfortable and supportive to sleep with, but also doubles as a v shaped pillow for my bigger kids to snuggle into for story time. Also you can lay it horizontally across the bed and it looks like a stylish decorative pillow rather than maternity gear. The BBhugme customer service stand by their product and sorted a small cover issue for me with no fuss. Incredibly comfortable and ergonomic and worth every cent!

The bbhugme Adjustable Pregnancy Pillow is one of those rare products that genuinely improves comfort and sleep quality, not only during pregnancy but well beyond it. My wife first used one in the months leading up to the birth of our first daughter, and it quickly became indispensable. Since then, it’s become a household favourite - this is actually the third we’ve purchased, as our daughters have each claimed one for themselves. The design is simple but exceptionally well thought-out. The adjustable firmness and flexible shape make it easy to find the right level of support, whether used for sleeping, sitting up, or simply relaxing. The full-body length means it can be positioned to support the back, belly, hips, or legs, offering genuinely adaptable comfort. The Eucalyptus cover on this version is particularly soft and inviting, with a smooth, breathable texture that feels gentle against the skin. It’s also easy to remove and wash, which is essential given how often it’s used. The silicon-pebble ties are a distinctive touch - they look stylish and make adjusting the pillow’s firmness quick and intuitive. One point to note is that the feel can vary slightly between colourways and fabrics. For instance, the dark blue version we owned previously felt noticeably firmer and less pliable than this Eucalyptus model, so it’s worth considering fabric choice carefully depending on personal preference. Overall, this is an outstanding product: well-made, easy to assemble, easy to care for, and genuinely effective in improving sleep comfort. Whether used during pregnancy or simply as a full-body support pillow, the bbhugme delivers lasting comfort, quality and versatility. A comforting purchase in every sense.

Das Kissen ist ein Gamechanger in der Schwangerschaft. Ich hatte davor so starke Hüft- und Beinschmerzen, dass ich kaum schlafen konnte. Jetzt sind die Schmerzen nicht ganz weg aber gut aushaltbar. Ich hab erst gezögert wegen des Preises, aber das Kissen ist es wirklich wert!

This is definitely the higher end price wise but frankly you get what you pay for. I use a scale of a pound an hour when summing up value for money. My wife loves this and it has relieved a lot of awkward sleeping for her which to me is already value for money. I had looked into the body pillow market quite extensively because of this and reading other reviews chose this knowing it wasn't going to flatten over time or be useless when it arrived. The material is very comfortable against skin and with the very simple but incredibly clever toggles you can adjust the firmness in seconds which is quite unique to this product. Would certainly recommend to pregnant women and anyone looking to solve a positional comfort problem. It is expensive but for me well worth the extra spending. There are a tonne of different designs out there which all eventually fail. This one won't. It's that simple.

Everyone says this is a pregnancy must-have, so I went ahead and bought it — and I do love it. The pillow itself is super comfy and gives really good support. I love hugging it to sleep, and now in my third trimester, putting it behind my back helps me avoid sleeping flat on my back. Total lifesaver! My only gripe: after a few months, the cover started pilling like crazy. I’m honestly a bit suspicious if it’s the real deal… 😅 But I have to admit, the pillow itself is ridiculously comfortable. Definitely keeps me sleeping well, even if the cover drives me a little nuts.