---
product_id: 47923957
title: "Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz"
brand: "bold uniq"
price: "€ 43.98"
currency: EUR
in_stock: false
reviews_count: 8
url: https://www.desertcart.com.cy/products/47923957-bold-uniq-purple-shampoo-for-blonde-hair-toning-shampoo-blonde
store_origin: CY
region: Cyprus
---

# Vegan & cruelty-free Vivid violet toner Hydrating vitamin B5 formula Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz

**Brand:** bold uniq
**Price:** € 43.98
**Availability:** ❌ Out of Stock

## Summary

> 💜 Elevate your blonde game—because your hair deserves the VIP treatment!

## Quick Answers

- **What is this?** Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz by bold uniq
- **How much does it cost?** € 43.98 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.com.cy](https://www.desertcart.com.cy/products/47923957-bold-uniq-purple-shampoo-for-blonde-hair-toning-shampoo-blonde)

## Best For

- bold uniq enthusiasts

## Why This Product

- Trusted bold uniq brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Brassy Tones? Banished!:** Neutralizes yellow & orange hues for flawless blonde, silver, & ash tones.
- • **Silky Smooth & Frizz-Free:** Infused with vitamin B5 and 11 natural oils to soften, shine & reduce breakage.
- • **UV Shield for Your Strands:** Protects color-treated hair from fading and damage caused by harmful UV rays.
- • **Clean Beauty, Clear Conscience:** Paraben, sulphate-free & 100% vegan with recyclable packaging.
- • **Salon-Grade Color Preservation:** Extends time between costly salon visits with powerful toning action.

## Overview

Bold Uniq Purple Shampoo is a vegan, paraben- and sulphate-free toning shampoo designed to neutralize brassy yellow and orange tones in blonde, platinum, grey, ash, and silver hair. Enriched with vitamin B5 and 11 natural oils, it softens, hydrates, and protects color-treated hair from UV damage while extending the vibrancy of salon color. Ideal for professionals and trendsetters seeking a salon-quality, cruelty-free solution to maintain cool, radiant hair between appointments.

## Description

Sulfate-free, vegan purple shampoo neutralizes brassiness, enhances cool tones in blonde, platinum, and gray hair, and smooths and hydrates for a healthy, vibrant look.

Review: Great price, effective product, staple product for cool blondes - After using many purple shampoos on the market (including some very pricey ones), I decided to buy this a couple of weeks ago and didn’t realise how much of a staple this would become in the hair routine. I love it. I previously used on my hair to achieve an overall cooler tone to my balayage, which worked great. However, recently I did my roots at home (with help from a family member who is a hairdresser) due to lockdown and my roots went a little orangey. After one use this shampoo took out these brassy tones and achieved an overall silvery look to my whole hair, I didn’t even have to use a toner. If used weekly for 5 minutes this can rid any yellow tones and keep blonde hair looking freshers for longer. However, for those out there wanting to achieve a more overall silvery look, by adjusting the leave in time to 10-15 mins this is attainable and the difference is noticeable straight away. Because each hair reacts differently I would definitely suggest (as the instructions state) to build a tolerance to the shampoo, with first use having a low leave-in time (I had it on for 3 minutes the first time and still noticed a difference). This will also minimise the chances of turning your hair a more violet colour as opposed to blonde! Also, wear gloves - this stuff is the strongest I’ve ever tried on the market and can stain hands and finger-nails if not careful (& towels!). Overall; great price, effective product, perfect for blondes aiming to cool down their brassy tones or lengthen time in between root refresh’s at the hairdresser (hell do we need that right now). The only downside is, this product can be a little drying so I would recommend a weekly mask to minimise effects. The photos attached are 1) before 2) after 3) after in different lighting.
Review: Fantastic shampoo - This shampoo does exactly what it says. I have used it on grey hair and bleached hair, it leaves hair silvery and conditioned. I have used it in a salon environment for a number of years.

## Features

- CRUELTY FREE: The Bold Uniq purple shampoo is paraben-free, sulphate-free and vegan-friendly! Our products are never tested on animals, and our packaging is fully recyclable to reduce waste.
- PRESERVE COLOUR: Extend time between expensive salon visits with this toner for blonde hair. The vivid violet colour of this blonde hair shampoo banishes brassy yellow hues and brightens cool ash tones.
- NEUTRALISE BRASS: This blonde toner neutralises brassiness in blonde, platinum, gray, and silver coloured hair. Try this silver shampoo with a bond restoring treatment like BoldPlex conditioner for added hydration.
- SOFT & SMOOTH: Our toner for blonde hair is formulated with a vitamin B5 derivative to soften and add natural shine to colour-treated hair. The non-drying formula helps tame frizz and reduce breakage with 11 natural oils.
- HEALTHIER HAIR - Bold Uniq is the best purple shampoo on the market to protect your hair's health from harmful ultraviolet rays and colour fading, while maintaining the perfect shade of blonde hair.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0743CZWCP |
| Active Ingredients | vitamin b5 |
| Benefits | Softening, Adding Shine, Neutralizing Brassy Tones |
| Best Sellers Rank | 54,512 in Beauty ( See Top 100 in Beauty ) 1,837 in Shampoos (Beauty) |
| Brand | BOLD UNIQ |
| Brand Name | BOLD UNIQ |
| Customer Reviews | 4.3 out of 5 stars 34,649 Reviews |
| Hair Type | Colour Treated |
| Hair type | Colour Treated |
| Item Form | Cream |
| Item Type Name | Purple - Silver Shampoo for Blonde Hair: Silver Toning Shampoo for Platinum and Violet Tones - No Yellow: Blue Hair Toner to Revitalise Blonde, Bleached and Highlighted Hair - Sulphate-Free (237ml) |
| Item Weight | 326 Grams |
| Item form | Cream |
| Manufacturer | Bold Uniq |
| Material Type Free | Paraben Free, Sulphate Free, cruelty free, vegan |
| Number of Items | 1 |
| Product benefits | Softening, Adding Shine, Neutralizing Brassy Tones |
| Scent | Unscented |
| Scent Name | Unscented |
| Special Ingredients | vitamin B5, natural oils, paraben-free, sulphate-free, vegan |
| UPC | 611745861582 |
| Unit Count | 237.0 millilitre(s) |

## Product Details

- **Brand:** BOLD UNIQ
- **Hair type:** Colour Treated
- **Item form:** Cream
- **Material Type Free:** Paraben Free, Sulphate Free, cruelty free, vegan
- **Product benefits:** Softening, Adding Shine, Neutralizing Brassy Tones

## Images

![Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz - Image 1](https://m.media-amazon.com/images/I/61RbRbWiOdL.jpg)
![Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz - Image 2](https://m.media-amazon.com/images/I/71Djc1s4g4L.jpg)
![Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz - Image 3](https://m.media-amazon.com/images/I/813Za3Pu3yL.jpg)
![Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz - Image 4](https://m.media-amazon.com/images/I/81EwfgNU61L.jpg)
![Bold Uniq Purple Shampoo for Blonde Hair - Toning Shampoo for Blonde, Platinum, Bleached, Grey, Ash, and Silver Hair - Eliminates Brassy, Yellow Tones - Vegan, Paraben & Sulphate Free - 237 ml/8 Fl Oz - Image 5](https://m.media-amazon.com/images/I/81XxDesAAHL.jpg)

## Questions & Answers

**Q: Does the Purple Shampoo work on all blonde, platinum, silver or grey hair?**
A: Yes, our product is designed for use on blonde, platinum & silver/grey hair types. It can also be used on blonde highlights or balayage to freshen your tone.

**Q: Will this product help to remove stubborn brassy/yellow tones?**
A: Yes! That's the main use that over one million happy customers purchase the product for. It's potent, and gets to work quick to beat the brass!

**Q: Is this product paraben & sulfate free?**
A: Yes, this product is free from sulfates & parabens and is 100% cruelty-free & vegan-friendly! Our packaging is also made from 100% recycled plastic, and is fully recyclable too. For every bottle you buy, we remove a bottle from the oceans.

**Q: Do I get great results after one use?**
A: Yes! Our Purple Shampoo works within minutes, we have a great little guide written by the Bold Uniq experts that comes in the box that tells you the suggested leave in time for your desired shade.

**Q: Will the product dye my brown/brunette hair blonde?**
A: Unfortunately not, this is a common question we get. If you are looking to transition from brunette to blonde then you need to use a hair dye, this product is not a hair dye and will not change your brunette hair to blonde.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great price, effective product, staple product for cool blondes
*by H***E on 7 May 2020*

After using many purple shampoos on the market (including some very pricey ones), I decided to buy this a couple of weeks ago and didn’t realise how much of a staple this would become in the hair routine. I love it. I previously used on my hair to achieve an overall cooler tone to my balayage, which worked great. However, recently I did my roots at home (with help from a family member who is a hairdresser) due to lockdown and my roots went a little orangey. After one use this shampoo took out these brassy tones and achieved an overall silvery look to my whole hair, I didn’t even have to use a toner. If used weekly for 5 minutes this can rid any yellow tones and keep blonde hair looking freshers for longer. However, for those out there wanting to achieve a more overall silvery look, by adjusting the leave in time to 10-15 mins this is attainable and the difference is noticeable straight away. Because each hair reacts differently I would definitely suggest (as the instructions state) to build a tolerance to the shampoo, with first use having a low leave-in time (I had it on for 3 minutes the first time and still noticed a difference). This will also minimise the chances of turning your hair a more violet colour as opposed to blonde! Also, wear gloves - this stuff is the strongest I’ve ever tried on the market and can stain hands and finger-nails if not careful (& towels!). Overall; great price, effective product, perfect for blondes aiming to cool down their brassy tones or lengthen time in between root refresh’s at the hairdresser (hell do we need that right now). The only downside is, this product can be a little drying so I would recommend a weekly mask to minimise effects. The photos attached are 1) before 2) after 3) after in different lighting.

### ⭐⭐⭐⭐⭐ Fantastic shampoo
*by L***E on 12 January 2026*

This shampoo does exactly what it says. I have used it on grey hair and bleached hair, it leaves hair silvery and conditioned. I have used it in a salon environment for a number of years.

### ⭐⭐⭐⭐⭐ Fantastic results! Will buy again! 5*
*by J***E on 5 August 2019*

⭐️ Excellent Product! ⭐️ I use a purple shampoo from time to time in between my hair appointments to reduce the brassy tones as my hair can become quite yellow. I saw this advertised on Facebook and although more than I usually pay for a purple shampoo I thought I would give it a try! I was amazed by the results! 🤩 The photo on the right is after 1 wash, my hair has not only gained a better healthier colour it also felt and smelt fantastic too! It smells of lovely citrus scents. I left it on my hair for 3 minutes. My advice to anyone thinking of buying this product get it ordered. Please read the instructions before use though even if you are are regular user of a purple shampoo as it is stronger than the cheaper brands. It said 2-3 minutes for first time use which I followed. I will leave it on longer next time but it is stronger than other brands so take it steady to get the desired result. I gave this product 5* for the smell, texture of my hair after use and the overall colour. I will buy this again 😀

## Frequently Bought Together

- Bold Uniq Purple Shampoo - Remove Yellow Tones & Condition Damaged Hair - For Blonde, Silver or Grey Hair - Paraben & Sulfate Free, Vegan - 8 fl oz
- BOLD UNIQ Purple Leave In Conditioner for Dry & Damaged Blonde, Platinum & Gray/Silver Hair. Light Toning, Hydrating & Detangling. Peta-approved, Vegan & Cruelty-Free. Sulfate & Paraben Free.

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*Product available on Desertcart Cyprus*
*Store origin: CY*
*Last updated: 2026-03-12*