---
product_id: 274570001
title: "Aveda Men Pure-Formance Grooming Clay 75ml/2.5oz"
brand: "aveda"
price: "€ 124.27"
currency: EUR
in_stock: true
reviews_count: 5
category: "Aveda"
url: https://www.desertcart.com.cy/products/274570001-aveda-men-pure-formance-grooming-clay-75ml-2-5oz
store_origin: CY
region: Cyprus
---

# Organic clays & essential oils Strong, flexible hold Matte, non-shiny finish Aveda Men Pure-Formance Grooming Clay 75ml/2.5oz

**Brand:** aveda
**Price:** € 124.27
**Availability:** ✅ In Stock

## Summary

> 🌿 Elevate your style with nature-powered hold — because your hair deserves the best.

## Quick Answers

- **What is this?** Aveda Men Pure-Formance Grooming Clay 75ml/2.5oz by aveda
- **How much does it cost?** € 124.27 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.cy](https://www.desertcart.com.cy/products/274570001-aveda-men-pure-formance-grooming-clay-75ml-2-5oz)

## Best For

- aveda enthusiasts

## Why This Product

- Trusted aveda brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pure Botanical Formula:** Infused with organic clays and essential oils for natural care.
- • **Sulfate & Synthetic-Free:** Gentle on scalp and hair, cruelty-free and clean beauty approved.
- • **Matte Texture, Zero Shine:** Perfectly textured hair with a modern, understated finish.
- • **Universal Styling Solution:** Works seamlessly on all hair types and styles, from casual to sharp.
- • **Powerful yet Flexible Control:** Achieve all-day hold without stiffness or residue.

## Overview

Aveda Men Pure-Formance Grooming Clay delivers a strong, flexible hold with a matte finish, enriched with organic clays and essential oils like spearmint, vetiver, and lavender. This sulfate-free, cruelty-free styling clay enhances hair texture and thickness without shine or heaviness, suitable for all hair types and styles. Loved for its refreshing citrus aroma and natural ingredients, it offers professional-grade control with a clean, modern edge.

## Description

Adds strong hold without weighing down hair Micro-fibers provide easy control to help you create style Ideal to increase thickness to hair Delivers rich, spicy, refreshing aroma with citrus Plus organic essential oils of spearmint, vetiver & lavender.

Review: Good product - Fabulous product with just enough hold. My son loves the way it smells and feels.
Review: Great for women too! - I have a short cut with longer bangs and fringe in front--a mod cut, shall we say. This stuff is dang good for giving your hair nice lift. it has a dry matte texture, so there's none of that gunky feel. I hestitated to spend so much on hair goop but I find its nearly invisible lifting, texturizing, and thickening qualities are worth the price. It works best applied to dry or only slightly damp hair. I like how my hair feels, as well as how it looks. You can get by on a surprisingly small amount. It has only the slightest scent, that pleasant Aveda scent that dissipates quickly. Aveda favors natural ingredients and that's a real plus. Remember ladies: just because it's marketed for guys doesn't mean we can't use it! Your guy might try to steal it--he'll love the way it provides so much lift and control while remaining exceptionally discreet--so at this price, keep it well-hidden.

## Features

- Strong, Flexible Hold: Reliable control with a matte finish.
- Natural Ingredients: Contains organic clays and essential oils.
- Matte Finish: Non-shiny and enhances texture.
- Versatile: Works for all hair types and styles.
- Sulfate-Free: Gentle and free from synthetic fragrances.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B005FLPWPC |
| Best Sellers Rank | #284,970 in Beauty ( See Top 100 in Beauty ) #174 in Hair Styling Clays |
| Brand Name | Aveda |
| Customer Reviews | 4.6 out of 5 stars 99 Reviews |
| Global Trade Identification Number | 00088270743445 |
| Hair Type | Styling Hair Clay |
| Hair type | Styling Hair Clay |
| Item Form | Oil |
| Item Volume | 75 Milliliters |
| Item Weight | 2.6 Ounces |
| Item form | Oil |
| Liquid Volume | 2.5 Fluid Ounces |
| Liquid volume | 2.5 Fluid Ounces |
| Manufacturer | Aveda |
| Material Type Free | Cruelty Free |
| Material type free | Cruelty Free |
| Number of Items | 1 |
| Product Benefits | Shape & Hold |
| Product benefits | Shape & Hold |
| Scent | Citrus |
| Scent Name | Citrus |
| UPC | 884471925990 088270743445 885139117511 075632743045 885773589927 |
| Unit Count | 2.6 Milliliters |

## Product Details

- **Hair type:** Styling Hair Clay
- **Liquid volume:** 2.5 Fluid Ounces
- **Material type free:** Cruelty Free
- **Product benefits:** Shape & Hold
- **Scent:** Citrus

## Images

![Aveda Men Pure-Formance Grooming Clay 75ml/2.5oz - Image 1](https://m.media-amazon.com/images/I/41GcVXyshQL.jpg)

## Questions & Answers

**Q: How is the hold for thicker hair?**
A: Good but depends on the length. Short hair holds well...longer not as well.

**Q: Hiw does your hair feel after styling? Can you feel it in your hair?**
A: Ot at all.  I rub a small amout between my palms and then work it into my hair.  It creates a light hold without a sticky or heavy feel.  Then i use a small amount of hairspray to keep the hold.

**Q: i really like this product..really expensive!  anyone know of something along these lines that doesnt cost almost 18 bucks an ounce? thx**
A: I can understand your reluctance due to the high price but this product does last a lot longer because the amount required for a single use is very little. A small quantity does an effective job of keeping your hair in place for the entire day...

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good product
*by C***S on 10 June 2025*

Fabulous product with just enough hold. My son loves the way it smells and feels.

### ⭐⭐⭐⭐⭐ Great for women too!
*by A***A on 12 October 2013*

I have a short cut with longer bangs and fringe in front--a mod cut, shall we say. This stuff is dang good for giving your hair nice lift. it has a dry matte texture, so there's none of that gunky feel. I hestitated to spend so much on hair goop but I find its nearly invisible lifting, texturizing, and thickening qualities are worth the price. It works best applied to dry or only slightly damp hair. I like how my hair feels, as well as how it looks. You can get by on a surprisingly small amount. It has only the slightest scent, that pleasant Aveda scent that dissipates quickly. Aveda favors natural ingredients and that's a real plus. Remember ladies: just because it's marketed for guys doesn't mean we can't use it! Your guy might try to steal it--he'll love the way it provides so much lift and control while remaining exceptionally discreet--so at this price, keep it well-hidden.

### ⭐⭐⭐⭐⭐ Good product
*by A***Y on 8 July 2023*

Been using this hair paste for years. Prior to the pandemic, would be able to purchase them easily at our nearby Aveda Salon. After we moved, a lot harder to purchase as Aveda salons were further away so ended up starting to buy them here in Amazon. Sure it’s about $3-4 markup on Amazon but saves us time.

## Frequently Bought Together

- Aveda Men Pure-Formance Grooming Clay, 2.6 Fl Oz
- Tide PODS Free & Gentle Laundry Detergent Soap Pacs, 81 Count, Tide PODS Laundry Detergent

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**Shop now:** [https://www.desertcart.com.cy/products/274570001-aveda-men-pure-formance-grooming-clay-75ml-2-5oz](https://www.desertcart.com.cy/products/274570001-aveda-men-pure-formance-grooming-clay-75ml-2-5oz)

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*Product available on Desertcart Cyprus*
*Store origin: CY*
*Last updated: 2026-07-15*