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🌿 Unlock thicker, healthier hair with nature-powered science!
PURA D'OR Anti-Hair Thinning Shampoo combines 0.9% Ketoconazole and 0.5% Coal Tar with 19 herbal ingredients to effectively combat dandruff, soothe dry itchy scalps, and reduce hair thinning. This sulfate- and paraben-free formula hydrates hair from root to tip while being vegan, cruelty-free, and made sustainably in the USA. Ideal for men and women seeking a natural yet scientifically backed solution for fuller, healthier hair.







| Brand | PURA D'OR |
| Hair type | Dry |
| Item form | Liquid |
| Material type free | Gluten Free, Paraben Free, Silicone Free, Sulfate Free |
| Product benefits | Hair Thickening, Damage Control |
| Scent | Cedar |
J**B
Smell is very strong!!
This shampoo works, if you can stand the smell. No scalp irritation but I rinse it really good. I do feel my hair loss is less. I don’t use it when I know I have to go out because the smell as I said is rough.
I**R
Does not lather. Other than that, good.. but not next level, & somewhat pricey IMO.
I'm not a big spender on body care products. I was looking for a replacement for Tgal, gone from the market due to a spurious, foolish settlement. This had good reviews on rddt, so I watched for it to go on sale. OK, so this isn't as nice on my hair as Tgel was... and costs a fair bit more that chain store substitutes - but note it is a large bottle. One pump is just right for me. Going to last a long time. Doesn't lather at all which is a big downside (told apparently many premium products don't.... as the lather is from a chemical that is not environmentally friendly). Scent is pleasant- a crisp herbal- maybe tea tree oil? - over the tar scent. Gave it 12-14 days to get used to. Nope, don't foresee ever buying it again. Value just isn't there and the not lathering an issue (lather cleans my ear canals, so is a must)
A**R
Using For 2-3 Years Now (12th Bottle - It Lasts!)
It took me many attempts to find a reliable shampoo that could help control my dermatitis that didn't have harsh chemicals like selenium sulfide and zinc. This is the only shampoo that comes close to a "natural remedy" that I have been able to find that actually works on dermatitis/dandruff. I cannot emphasize on how much money I spent looking for a shampoo like this. I have extremely thick coarse hair and this shampoo is great for that type of hair. If you've been on the search as well and have finally found this shampoo, then congratulations. - This shampoo does have a slight medicinal smell to it which is 100% attributed to the charcoal. - There is no lingering odor after rinsing like there is with selenium sulfide or zinc dandruff shampoos. - The conditioner that pairs with this shampoo smells incredible and 100% natural I recommend it. - A single bottle lasts longer than many off the shelf shampoos I've purchased. - One bottle tends to last 2-3 months for a single user.
A**R
Suds
Works well, cleans scalp. Expensive!
S**Y
After years with dandruff, this shampoo got rid of it in just a few washes
This shampoo was bought for a relative with shoulder length curly, African American hair. She said: Dandruff I’ve had for years is completely gone after a few washes! I’ve used a lot of products that never helped. Only complaint is once I’ve started using it, a slightly weird smell develops near my scalp after a few days. It has reduced a lot though. So maybe it’s just build-up on my head gradually being worked on? I’m using apple cider vinegar and a Shea Moisture mask/conditioner as my conditioners. Not sure if that mix is the issue, but I rinse everything out. Nevertheless, I will continue using this shampoo since it works flawlessly for eradicating dandruff. 11/8/25: Editing to add that it’s been almost 4 years now and still using this. There are no more weird smells after using it, so it has definitely done its job cleaning my hair. No more dandruff! My hair is growing strong and healthy. Every now and then I use another cleansing shampoo, but I love this shampoo. I think the difference for why this works so well for dandruff compared to others is the combination of coal tar and the anti-fungal, Ketoconazole.
Trustpilot
1 month ago
1 week ago