---
product_id: 253320731
title: "PROVOKE Touch of Silver Brightening Shampoo 150milliliter"
brand: "provoke"
price: "€ 12.87"
currency: EUR
in_stock: true
reviews_count: 6
category: "Provoke"
url: https://www.desertcart.com.cy/products/253320731-provoke-touch-of-silver-brightening-shampoo-150milliliter
store_origin: CY
region: Cyprus
---

# Instant dazzling shine after 1 wash Violet & blue pigments for brass neutralization 150ml perfect travel & daily use size PROVOKE Touch of Silver Brightening Shampoo 150milliliter

**Brand:** provoke
**Price:** € 12.87
**Availability:** ✅ In Stock

## Summary

> 💜 Shine bright, banish brass, and own your silver glow!

## Quick Answers

- **What is this?** PROVOKE Touch of Silver Brightening Shampoo 150milliliter by provoke
- **How much does it cost?** € 12.87 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.cy](https://www.desertcart.com.cy/products/253320731-provoke-touch-of-silver-brightening-shampoo-150milliliter)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Instant Glow-Up:** Visible shine and brightness after just one wash—because your hair deserves to dazzle now.
- • **Proven UK Favorite:** From the #1 purple shampoo brand in the UK, trusted by thousands for vibrant results.
- • **Brass-Busting Power:** Unique violet & blue pigments erase yellow & orange tones for salon-fresh brightness.
- • **Smart Routine Ready:** Use every other wash with the Colour Care set to maximize brightness and color longevity.
- • **Versatile Hair Hero:** Perfect for natural, coloured, platinum blonde, white, or grey hair—everyone’s secret weapon.

## Overview

PROVOKE Touch of Silver Brightening Shampoo is a 150ml purple shampoo formulated with violet and blue pigments to neutralize brassy yellow and orange tones in blonde, white, grey, and coloured hair. It delivers instantly visible brightness and dazzling shine after just one wash. As the UK’s #1 purple shampoo brand, PROVOKE offers a trusted, salon-quality solution to maintain vibrant, fresh hair color with regular use.

## Description

PRO:VOKE Touch Of Silver Brightening Shampoo is the original purple shampoo and from the #1 purple brand in the UK. This toning treatment shampoo brightens coloured, natural or highlighted platinum, blonde, white and grey hair, resulting in vibrant, dazzling shine. For visibly brighter hair after just one wash. Specially formulated with both violet and blue pigments to intensely neutralise brassy, yellow tones and treat colour fading and dullness for instant, visible results.

Review: Disappointed - I didn’t get a chance to use this as by the time it had been delivered the whole contents had spilled out into the packaging. Very disappointing
Review: Works fine

## Features

- CREATE VIBRANT, DAZZLING SHINE AND VISIBLY BRIGHTENED HAIR COLOUR WITH PRO:VOKE ORIGINAL PURPLE SHAMPOO IN JUST 1 WASH
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
- HOW DOES THE PURPLE MAGIC WORK? Formulated with a unique mix of violet and blue pigments, this purple shampoo restores your hair colour by removing yellow and orange brassy tones, whilst optical brighteners add shine. Creating vibrant, dazzling shine for visibly brighter hair after just one wash
- MAXIMISE RESULTS: Use every other wash in combination with our everyday Colour Care Shampoo and Conditioner set for maximum results
- From the #1 purple brand in the UK

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003AYCGGY |
| ASIN  | B003AYCGGY |
| Best Sellers Rank | #143,159 in Beauty ( See Top 100 in Beauty ) #6,050 in Hair Shampoos |
| Customer reviews | 4.3 4.3 out of 5 stars (3,494) |
| Date First Available  | 7 August 2012 |
| Is Discontinued By Manufacturer  | No |
| Item model number | 014227 |
| Item model number  | 014227 |
| Manufacturer | PROVOKE |
| Manufacturer  | PROVOKE |
| Product Dimensions | 3.6 x 5.8 x 13.8 cm; 150 g |
| Product Dimensions  | 3.6 x 5.8 x 13.8 cm; 150 g |

## Product Details

- **Age range (description):** Adult
- **Brand:** PROVOKE
- **Hair type:** Color Treated
- **Item form:** Liquid
- **Scent:** Unscented

## Images

![PROVOKE Touch of Silver Brightening Shampoo 150milliliter - Image 1](https://m.media-amazon.com/images/I/6122l1mItUL.jpg)

## Questions & Answers

**Q: I have dark brown hair with about 50% grey on the top. What will this shampoo do to the grey hair. Will it make it purple or silver-white?**
A: I use this shampoo often, as I have about 80% white in my dark hair. It brightens the grey, leaving it silvery white - but not purple in anyway. It's a good product and with a lengthened application, I can notice better tone to my entire head of hair.

**Q: How many applications are in a bottle?**
A: The number of applications in the bottle are dependent upon how dirty your hair is when you shampoo, how much hair do you have, and do you rinse/lather/repeat. I have a full head of hair with a standard male haircut. This is supposed to be a weekly shampoo but I used it almost daily. I am a rinse/lather/repeat guy so my bottle lasted about two months. Hope this helps.

**Q: My Hair is highlighted.  Will it strip the color from the non highlighted hair?**
A: If you have highlights all over they will be more light , but if your natural or box color is blonde with highlight then your whole hair will get more lighter. That why you should use it once a week and not everyday. My hair was blonde and my roots were gray but I'm letting the gray come out all together and this made it perfect product because it all came together and made it uniform and lighter everyone thought I color my hair. Hope this answers your question.

**Q: how often do you have to use it to get results? Could I use it once a week and get results?**
A: This shampoo is amazing. Only once a week i can get wonderful results. But I'm waiting for the one i bought last year until now....

## Customer Reviews

### ⭐ Disappointed
*by A***L on 19 May 2021*

I didn’t get a chance to use this as by the time it had been delivered the whole contents had spilled out into the packaging. Very disappointing

### ⭐⭐⭐⭐ Review
*by J***E on 28 December 2025*

Works fine

### ⭐⭐⭐⭐⭐ Review
*by M***Y on 1 May 2016*

I honestly fangirl over this line of silver hair products. I saw it on instagram and wanted to try it for myself. Let me start with the fact that the smell is just beyond fantastic, I probably used it more than I should have because of that. The shampoo/treatment is a very dark colour which is perfect for toning hair to silver or simply taking it out those brassy yellow tones in your hair. I left it in longer than it said to but I also left in my conditioner just as long. My hair didn't feel damaged at all, if anything it felt so much better and refreshed after using it. I'll definitely be rebuying!

## Frequently Bought Together

- PROVOKE Touch of Silver Brightening Shampoo
- Pro:voke Touch of Silver Silver Nourish Conditioner (200ml)

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.com.cy/products/253320731-provoke-touch-of-silver-brightening-shampoo-150milliliter](https://www.desertcart.com.cy/products/253320731-provoke-touch-of-silver-brightening-shampoo-150milliliter)

---

*Product available on Desertcart Cyprus*
*Store origin: CY*
*Last updated: 2026-02-08*