The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!

This helped me to reevaluate my current marketing plan. It has also given me ideas on how to move forward and energise my online businrss. It's a great read and easy to follow wirh great tips

brilliant book, gives plenty examples, strategies and advice into marketing.

I could not put this book down until I read it cover to cover. It’s a reality check into every day business. Every business owner should read this book and make notes. Marketing your business the right way is more important than ever and this book can be your check list that you can audit your business and whole marketing strategy with. I love reading Dan Kennedy and this book certainly did not disappoint.

This book is proving additional stimulus to my thinking and planning as I work to create the "Ultimate marketing Plan" for my business

As Usual an excllent easy to follow book from Dan Kennedy with lots of great tips and resources - A great investment for anyone in business whether a sole trader or multi-national

Master Copywriter Dan Kennedy is an awesome marketer. Really loved this book. A lot of examples made it easy to understand.

After reading this I feel my outlook on how to build my business more effectively, and inevitably more cost effectively is vastly improve, believe me you are leaving dollars on the table if you don’t use these strategies

Like all. Tools and ideas Did not like: too short Recommending to friends and colleagues Frankly good resource and for sure many excellent ideas to practice

Dan Kennedy is a godfather of direct-response marketing. His books are always good. I had to buy the kindle version just so it was on my devices. The paper copy is dog-eared, highlighted, with notes. It's an essential guide for small business marketing.

I ordered a Used book and it turned out to be of Good quality as mentioned in the description by the seller.

Il libro e' un manuale pratico di come partire per promuovere la tua azienda o te stesso. Molto pratico e facile da seguire

I respect the logic of what is put into this book and the many examples of how this does indeed work. I think congruency is slipping a bit but overall it’s well worth the re and a re-read. Just doing something’s from this book you can dramatically boost the sales & overall perception of your business. The only trouble I have is it seems like the person that already has a business built can benefit from this more than a beginner who has never created anything…. But that speaks to other things as well meaning you need to be a doer not just a reader or dreamer. Big thanks to Dan Kennedy for this book.

I love this book!