LinkedIn Riches: How to use LinkedIn for Business, Sales and Marketing!

This book helped me understand several things I was not doing right using LinkedIn as a tool, not only for networking and gain visibility, but selling my services as a HR advisor and Career Mentor.It's a easy to read and must read book for any consultant, advisor, coach or mentor.Thanks John for this amazing book!

Ultimately, I read the book for an entirely different reason than why it was written. I was not looking for prospects as much as I simple wanted to understand LinkedIn as a social vehicle. I did walk away with a better understanding, but also appreciation for the authors own journey to where he is currently in life. He also provided solid tips on how to be more rational and less transactional. A good book written by a great person.

This book is amazing! It is literally a blueprint to increasing your visibility and sales through LinkedIn. But, it's more than that too! It's personable and insightful. John provides a framework of how not to be a pushy sales person but, how to actually connect with your prospect. Using the techniques laid out in this book, I was able to increase my LinkedIn connections from about 180 to almost 1,000 in under 8 months. Definitely recommend!

John Nemo offers excellent advice on making LinkedIn work for you as you journey towards building a solid client base. A profile that Is clear, concise, targeted to a niche audience while offering value is critical. read it.

The scripts and templates to this book is priceless. Most of the time, we just don’t know how to get started. John provides so many examples that I’m going to do my own in-demand webinar. It’ll be great to start there because going live freaks me out. But I have no problem in recording myself on video.

This book gave me many lofty ideas and even more practical tips. Most of all, it gave me hope: Hope that I can actually get business from this thing I can access 24/7 for an investment of $0. I asked myself: How come I thought LinkedIN was just about resume-writing and job hunting?I see that some reviewers said it was mostly general sales philosophy and out-of-date advice. If you’re already in sales, this may be a re-hash for you. For those of us who have no formal training in selling something (or ourselves!), the book is chock full of actionable tips specific to LinkedIN that are clearly not being used by most people on LinkedIN. You can easily see that most people on the platform haven’t used John’s book to create their profiles.True, there are often more examples than most people would need. But I supposed too many is better than too few.I am often irked by reviewers who expect a book to deliver something that it doesn’t promise. That’s the case here. There are criticisms of the book not talking about tools and metrics and so forth, and I agree that’s important. But that’s not what the author promised. Here’s what it says on the sales page:Discover How To Use LinkedIn For Sales, Business and Marketing, including how to:- Find New Sales Leads and Prospective Clients on LinkedIn FAST- Turn Your Existing LinkedIn Connections into Paying Clients- Make Your LinkedIn Profile a Magnet for New Business and Inbound Leads- Small Business Case Study: 6 Figures in Just 90 Days using LinkedInIn my view, the author does all of that, and more.

My first book will be published the beginning of 2023 and one of the social media sites Bookbaby will put an ad is LinkedIn, and I was curious why. In the early 2000s I created an account but after a couple years stopped visiting, which might have been a mistake. After reading John Nemo's book I now see the logic of advertising on LinkedIn. Also, now I understand how I can use those ads constructively and not have them go to waste.Thank you John.

I recently finished reading Linkedin Riches, and am now reading it for the second time, this time, updating my Linkedin profile as I read it. This book is very well written, well organised, and full of great humour. If you grew up in the eighties, you'll love the trips down memory lane, and laugh at the references throughout the book.John Nemo, has completely changed the way I look at LinkedIn, and he has opened my eyes to just how powerful it can be when used correctly.All the tips and instructions in the book are clearly explained, and backed up with intelligent rationale for why things should be done a certain way. Prior to reading this book, I had no concept of just how wrong my profile was, and now equiped with more knowledge, and the benefit of hindsight, I can now see why my profile would never have worked for attracting prospective clients.The ideas and concepts discussed, are really quite simple, and somewhat obvious when you read them, but so many of us fail to implement these strategies on our own, well at least that's been the case for me.I absolutely loved this book, because I got so much out of it. Armed with the knowledge gained from reading John's book, I felt a real sense of confidence in what I could now do with LinkedIn, and I could now clearly see how the strategies will help me achieve what I have set out to do.Without actually saying it, the author makes the assumption that you already have a LinkedIn account, and are familiar with the basic workings of it. This is not a "LinkedIn for Beginners" book. Regardless of your knowledge, or experience on LinkedIn, I firmly believe that you will pick up some gems in this book, and you will definitely rethink how much you are leveraging the power of this platform.I unreservedly recommend this book to anyone who is serious about utilising LinkedIn to further your business development, and to attract the exact clients you are targeting. Read the book, and you will never look at Linkedin the same way again.

If you have a profile on Linkedin and haven't updated in years, you need this book. If you are serious about using Linkedin to find a job, promote your business or increase your network of useful contacts, you need this book. John Nemo has written the definitive guide to getting the most out of the biggest professional (social) network on the planet.The author takes you step by step from creating or updating your profile to becoming a networking maven in your market. He writes with a light, friendly tone backed up by years of experience. He doesn't make stupid guarantees but follow his instructions and you will see positive changes that will put a smile on your face and maybe even land you an interview for that dream job you've been chasing.This book is for anyone who has a profile on Linkedin and wants to build their brand, generate leads or find a new job. If you've put up a profile just because "everyone esle has one in my industry", save your money as you don't understand the power that exists within this network.Any negative points? Yes, Kindle is great for reading but hopeless for note taking, so I'm just about to order a paperback copy.

.Every now and then, we come across a real G-E-M in our lives - and this is how I feel about this great book - "LinkedIN Riches" - by John Nemo.ACCOLADES - The first thing that captured my attention was the list of [highly credible] EDITORIAL REVIEWS - Wow! I would encourage you to read the praises of each one, on this book!AUDIENCE - What I truly appreciate anout this Platform (LinkedIN) is -- it's a "Business-to-Business" environmment -- it's not about posting "pictures" of family / friends / pets / recepies / hobbies, etc.LinkedIN is where some of the top Pros / CEOs / Business Consultants / Entrepreneurs hang out -- where "like-minded" - busy BUSINESS PROFESSIONALS reside - to "communicate" - and "talk turkey" - with each other. Nice.DIGITAL - Let me say that - in this highly "negative" [but real] world right now [COVID-19 + the Global Climate Crisis + +] -- SOCIAL MEDIA has become more critical than ever -- because we now live in a D-I-G-I-T-A-L world -- and, for many of us, "thankfully", this means we are able to conduct our lives / businesses / professions / careers -- in a largely VIRTUAL way -- via such great platforms as >>> LINKED IN.BRAVO! - In the opening, it was pretty "impressive" to learn that the author (John) had left a highly "secure" [Union backed] job - at $120,000/yr - to go "cold turkey" - with only his Laptop + an empty Pretxel Box >>> to earning $135,000 >>> in only 90 DAYS! Obviously, he was NO "slouch"! :>)Personally, I have purchased "many" good [HOW TO] Books - and eBooks - on LinkedIN - but to me, this one was in a different space -- as it not only gives us the vital BIG PICTURE -- it also 'zeros in' on the smaller [but crucial] parts, like how to create the "right" PROFILE [including: our 'Mug Shot' / our Target Audience / our Benefits / our Services, etc].MARKETING - His advice on -- how to Generate LEADS -- how to Build Your BRAND -- how to Promote Your BUSINESS -- how to Target Your NETWORK [drilling down to the NICHES] -- how to "increase" Your CONTACTS -- how to use VIDEOS .. how to Properly CONNECT with people, via EDUCATION [and with the "right" Mindset!] -- all about TRANSPARENCY / VALUE / LEVERAGE, etc -- it is all priceless, in my opinion.I could go on, and on - my brief summary is only the "tip of the iceberg" ...You will find a "wealth" of additional Gems in John Nemo's masterpiece.BOTTOM LINE - This eBook is a TREASURE -- it belongs in the Library of every single person who is serious about smart, professional, ONline promotion - especially in these "uncertain" times.Sincerely / Peter Arnold, CLU, CFC, CNM / Canada..

A really good book and very informative

John did a terrific job with this book!My system for marketing on LinkedIn was super complex - posting long articles, status updates, LinkedIn Ads and what not.The SINGLE best thing that I learned from this book was how you need to put connecting with people in the front and center of your marketing. And I loved how he explained that it begins when you become yourself unabashedly!The section on your profile is GREAT, no doubt about that. But it's the prospecting mindset and strategy that he shared that really moved the needle for me!I'd highly recommend getting it for yourself!

I really liked the style of the book. It's easy and fun to read. The best part is that it's full of actionable tips and examples that show you how to do the work for yourself. I have already updated my LinkedIn profile with the help of the book.It's also an interactive experience since there are links to online content which is useful and up to date. Recommended read for every professional and business person using LinkedIn!